Programmatica purchases premium media programmatically, server-to-server, improving targeting whilst bypassing markups and commissions.

Programmatica

Programmatica

CONTACT US

Enter your details and one of the team will get back to you to chat about how programmatic marketing may be able to help achieve your business and advertising goals.

The PROPOSITION

Reach the 1% of advertising capability with Programmatic media-buying. Programmatica sets you up with accounts on the world’s premier media-buying platforms. We then build dynamic campaign structures and chuck you the keys to the kingdom.

From dynamic ads on CM360, to product feeds via Studio, to persona-group linked media-journeys on DV360, to instant-experiences on Meta, to sequenced Smart TVCs on TVNZ & Three: we provide you advanced media-buying efficiency at your fingertips.

“personalised
Media-Journeys
build core audiences”

It’s about recall

Until now, TV has only worked for the biggest brands due to the expense of generating recall. With Programmatic targeting, instead of paying for everyone who watches, we only pay when the selected few tune-in, meaning we can increase the amount of times these audiences see your ads for your budget - generating more recall for a lot less.

Programmatica packs

  • Includes full management and trafficking of your new programmatic adtech stack, including database-match C-TV and DV360, as well as Social / Search if applicable.

    A one-off setup fee of $1,990 is required. In some instances, a management fee of $1,500/month is required.

    Media markup may increase with specific publisher deals or additional automation technology.

  • 1 DV360 Advertiser
    1 CM360 Advertiser
    10 Floodlights
    3 Campaign Templates
    1 Master Exclusion/Inclusion List

  • 5 DV360 Advertisers
    5 CM360 Advertisers
    50 Floodlights
    3 Campaign Templates
    1 Master Exclusion/Inclusion List

  • 10 DV360 Advertisers
    10 CM360 Advertisers
    1 Zapier Acc w. 3 Zaps
    1 Creative Studio Acc
    3 Product Feed Studio Templates
    1 AWS Acc (Custom Database Feeds)
    100 Floodlights
    3 Campaign Templates
    1 Master Exclusion/Inclusion List

  • Unlimited DV360 Advertisers
    Unlimited CM360 Advertisers
    1 Zapier Acc w. 3 Zaps
    1 Creative Studio Acc
    3 Product Feed Studio Templates
    1 AWS Acc (Custom Databases Feeds)
    1 API Integration (w. CRM)
    100 Floodlights (unlimited self-created)
    3 Campaign Templates
    1 Master Exclusion/Inclusion List

Our clients

  • Nissan NZ

  • Toyworld NZ

  • JCB Construction NZ

  • Power Farming NZ

  • Smart NZ

  • Pharmabroker NZ

  • Ideology

  • JAC NZ

  • NZEggs

  • CMC

  • Tracta

  • ABC Business Sales

    ABC Business Sales

  • Deutz Fahr NZ

  • Kioti NZ

  • Peugeot NZ